The exact lifecycle, pipeline, and attribution model we use to design scalable revenue systems, in sub-130 pages. Free, in exchange for an email.
"Michael Venman wrote an outstanding book on revenue operations that is extremely tangible but also sub 130 pages. I'd recommend it to anyone trying to build."
Ryan BarryCEO of Appcues
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Inside the book
What you'll get out of it.
01
How to design new business and expansion funnels that actually scale.
02
Why "stage 0" is the secret to seamless sales-to-marketing handoffs.
03
How to structure communication and responsibility inside a CRM architecture.
04
When to automate, when to document, and when to let things break on purpose.
05
What to prioritize as you grow a revenue operations engine.
06
How to avoid becoming the bottleneck, and what to do if you already are.
About the author
Michael Venman
Founder of The Sales Nerd, a consultancy that helps SaaS companies design and execute revenue operations strategies. He has led transformations for startups and $300M+ enterprises alike, with a focus on building CRM architectures that drive alignment, communication, and scalable growth.
